Global Atlantic First to Offer Annuities via Envestnet Insurance Exchange

Global Atlantic Financial Group has just announced that it will be the first to offer annuity products on the Envestnet Insurance Exchange, a program that was recently introduced, integrating insurance solutions into the wealth management process. The Envestnet Platform is meant to streamline and enhance advisors’ ability to deliver the lifecycle of advice, according to a recent press release.

“We’re proud to be an early partner with Envestnet by providing our annuity solutions on the Insurance Exchange,” said Paula Nelson, President, Retirement, at Global Atlantic. “This capability will make it easier for advisors to demonstrate the valuable role annuities can play for their clients.”

To start, Global Atlantic will make its fixed annuities, including fixed-rate and fixed index annuities, available to Envestnet users, which include banks, broker-dealers, independent insurance agencies and Registered Investment Advisors (RIAs) throughout the United States. According to statistics provided by LIMRA, Global Atlantic’s fixed annuities are among the top five best-selling through the first-quarter of 2018. The company plans to add registered annuities to the Envestnet platform down the road.

“The Envestnet Insurance Exchange not only streamlines advisors’ wealth management practice, it makes it easier for them to guide clients toward financial goals,” state Bill Crager, President of Envestnet. “Offering some of the most well-known products from Global Atlantic’s robust annuity line-up underscores our focus on providing advisors outstanding offerings for their clients.”

Envestnet Insurance Exchange has teamed up with Fiduciary Exchange LLC (FIDx), a firm that specializes in integrating advisory and insurance ecosystems, to connect insurance carriers and established account processing vendors with Envestnet enterprise clients, with a goal of delivering cohesive and consistent holistic advice. The exchange offers fixed, fixed-indexed, variable, contingent-deferred and private placement annuities with leading insurance carriers.

The Envestnet Insurance Exchange will be available through a variety of tools and features within the advisor portal of the Envestnet Platform. Financial advisors will be required to hold an insurance license to introduce insurance products. For those who are not licensed, Envestnet will be offering a service called Guidance Desk that will allow them to access consulting and fiduciary services, enabling them to use the Insurance Exchange.

For more information on Envestnet, visit

Written by Rachel Summit

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